Ladbrokes is world's largest fixed odds betting company
If you are looking for a betting company which is steeped in history, then you need not look much further than Ladbrokes. They have their origins stretching back to 1886, and now they are the world’s largest fixed odds betting company, with over 14,000 employees across the world. You can go to a lot of football grounds across the UK and you will find a Ladbrokes store there, and of course, Ladbrokes is synonymous with Horse Racing. You will have seen the name of Ladbrokes on the High Street as well, and their internet betting site has over one million customers. Ladbrokes really is one of the most famous names in UK betting and have one of the most trusted reputations you could possibly find. Experience and innovation have come together at Ladbrokes to become one of the leaders in the market.
Betting Odds and Bet Management: 9/10
Being such a major player in the world of online bookmaker, you get exactly what you would expect from such a great name, and that is top value. You can’t help but think of Ladbrokes when it comes to good value, and that is what you will find on the website. The prices are set in fractional as default, but can be easily switched. The betting odds are presented very clearly and a click of button will send them to your betting slip. The Ladbrokes bet slip sits up in the top right hand corner of the screen and is unobtrusive and blends in well with the rest of the site. However, it offers very good straight forward functionality. Incidentally, when you do select odds in the sports book, your selection will stay green so you can quickly see what you have been clicking on. Back to the bet slip though, you can enter individual odds for your Singles bets, and there is a more info link for each selection. The only thing which is missing, is the amount of potential returns being shown. There is however a bet calculator on the website if you want to keep up to date with that as you are browsing around.
Betting Markets: 9/10
Ladbrokes cover sports betting very well, again, something which is not surprising given who they are in. The sports book is controlled by a left hand driven menu and you can customise that left hand menu by adding sports to your favourites, which sits above the main sports book. So, whether it is Athletics, Darts, Greyhounds, Tennis, Trotting, Volleyball, Winter Sports or anything in between, then there is more than a fair shout that Ladbrokes are covering it. Just expand any sports to see the individual competitions in the menu, which you can click and head on through to so that you can see more details and more betting options. The markets are presented very well, in a nice clear theme and is very easy to read. At the top of a betting market, you can filter your bets for the sport by using drop down menus, where you can select tournament and then type of bet for that tournament. It works very well for navigation does the Ladbrokes layout. Ladbrokes really do step up to the plate when it comes to looking after the punter, and that is visibly evident just by browsing around the sports book and its many betting markets. Good choice of markets, great layout and very easy to navigate around. Top marks, it is fair to say.
Live In Play Betting: 9/10
Land yourself on the Ladbrokes home page and you will see over on the right hand side, a Live betting box, with menu headings of the current sports in action, as well as the number of markets within that sport. For example, at the time of writing, football had 15 live markets, cricket 2, darts, snooker and volleyball 1, plus some horse racing. That clearly shows that Ladbrokes knows what punters like and are ready to deliver some great live betting. There is also a tab at the top of the block to click to switch between Live now and Upcoming sporting events. Just the look and feel of this simple block kind of lets you know that you are going to click through to something very good. Hit a menu heading and up will come a list of live scores, and just select which live market you want to click on through to. The Live In Play betting at Ladbrokes, is very good, nothing visually spectacular, just something which is very good to use and enjoyable. Under the heading of the score, there are the list of live betting markets to start exploring, and going into one of the football matches currently in play, there are great options like Goal Crazy, Anytime Scorer, Next Team to Score, Total goals and a whole lot more. Again, in the Ladbrokes style after they had a good revamp of their website, everything is laid out very clearly and operation of betting is very quick. Just as in their fixed odds, Ladbrokes prices for live betting really are extremely competitive, and if the factor of live betting is important to you, then you will be in good hands at Ladbrokes.
The Ladbrokes website really lives up to the expectation of such a big name in UK bookmaking. It wasn’t always this good, but after undergoing a decent facelift last year, it really has become one of the best and most comfortable betting sites to browse and navigate your way around. From the wealth of markets available, to live betting, as well as streaming live sports through their Ladbrokes TV section, there is plenty going on. Just check out their extras menu at the bottom of the sports book to see some excellent football and horse racing stats, commentary, scores and results. Ladbrokes really have thought about the little touches which will make the punters life a lot easier on their website. Along with Poker, Casino, Bingo, Financials, Lotto’s and more, Ladbrokes looks, feels and works great with its familiar red and white theme. There is a feeling of both familiarity and being in reputable hands which want you to hang around, as well a sense of just getting down to business with your sports betting when you land at Ladbrokes.
Customer Service: 8/10
There is a help section at the bottom of the sports book menu, where you should be able to find everything you need. If you want to contact Ladbrokes, then there is no problem, just fire them an email or give them a call. Their dedicated customer service team is available seven days a week for 24 hours a day. If you need them, then they are there.
Promotions and Free Bets: 8/10
You get a Bet £5 Get £20 offer when you sign up with Ladbrokes: 18+. New UK+IRE customers. Promo code '20FREE' required. Paypal and certain deposit types and bet types excluded. Min £5 bet within 14 days of account reg at min odds 1/2 = 4 x £5 free bets. Free bets valid for 4 days on sports, stake not returned, restrictions apply. T&Cs apply Please Gamble Responsibly. See details directly at Ladbrokes.
Ladbrokes are build on a very strong foundation of delivering a wonderful betting service, without the great need for gimmicks and pushing heavy promotions to attract custom. Their reputation alone does that for them, and when you consider that some of the higher welcome offers may not come with such a good overall performance in your daily betting, you have to look at the big picture. Are you going to be left disappointed after reaping the benefits of a big welcome promotion. Ladbrokes have taken the more humble approach in giving a little, but delivering a service behind it that will keep customers coming back time and time again.
Summing up Ladbrokes won’t take you into any unfamiliar territory. Why? Because Ladbrokes are good at what they do, and their reputation precedes them. There is a certain feel of quality in abundance when it comes to looking at the Ladbrokes website. You get the feel that there is experience behind the whole operation, and clearly there is. When you sign up with Ladbrokes then you know that you are going to be in pretty good hands and are not going to worry about searching for competitive prices, or the markets you want. They are probably right there are your fingers tips in a great betting experience. Just spend some time and browse around, and there is even more than meets the eye initially, and things like news just enhance what is already very good.